tag:blogger.com,1999:blog-7315262155858800734.post467342811111450197..comments2024-03-09T00:31:10.190-05:00Comments on Seen Through a Glass: Bud Select on Life Support?Lew Brysonhttp://www.blogger.com/profile/04084380741402026573noreply@blogger.comBlogger11125tag:blogger.com,1999:blog-7315262155858800734.post-48925531800577616202008-06-24T17:40:00.000-04:002008-06-24T17:40:00.000-04:00BUD SELECT ROCKS!! It is smooth and low in calori...BUD SELECT ROCKS!! It is smooth and low in calories like BUD LIGHT, but not "heavy" like some regular brews. I'm seeing lot's of 21-30 year old females drinking BUD SELECT now. I'm a guy who loves to see that-of course! I LOVE BUD SELECT! (Keep A-B American owned!) GLS/Bud Man Always...Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-74803285539189464992007-03-30T16:32:00.000-04:002007-03-30T16:32:00.000-04:00Beats me. Like I said, I'm not really clear at all...Beats me. Like I said, I'm not really clear at all on what they were trying to do!Lew Brysonhttps://www.blogger.com/profile/04084380741402026573noreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-32912225463179269432007-03-30T16:24:00.000-04:002007-03-30T16:24:00.000-04:00So Bud Select was trying to be Amstel Light?So Bud Select was trying to be Amstel Light?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-90537607082844954042007-03-22T19:40:00.000-04:002007-03-22T19:40:00.000-04:00My confusion of the two is illustration enough, I ...My confusion of the two is illustration enough, I guess. *Blush* How can a company with as many bright folks as A-B have such difficulties with a product in its primary market?footballstumpshttps://www.blogger.com/profile/12326729707812014401noreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-77828234155555401132007-03-22T19:23:00.000-04:002007-03-22T19:23:00.000-04:00Now does anyone have the A-B Hurricane High Gravit...Now does anyone have the A-B Hurricane High Gravity lager? Its "brewed for a distinctive bold taste".(right from the label) Of course being 8.1% doesn't hurt either.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-39900160183498322252007-03-22T14:22:00.000-04:002007-03-22T14:22:00.000-04:00I thought the blow to Miller Lite came during the ...I thought the blow to Miller Lite came during the period in which it was simply "Lite" and A-B capitalized on the lack of clear branding with "Bud Light" in '82 when Lite took its first decrease in sales.<BR/><BR/>In any case, it appears that A-B introduced a new beverage where other companies would have simply redesigned packaging. Now they're just throwing good money after bad. I seem to recall the advertising for Bud Select mainly being along the lines of "brewed longer for a cleaner taste" or something with a slightly more sophisticated theme to the ads. It was introduced about the same time the MGD "grown up" ads ... macros realizing they were losing the urban-sophisticates.TheNamehttps://www.blogger.com/profile/14269024963035423078noreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-56874676083386299552007-03-22T12:07:00.000-04:002007-03-22T12:07:00.000-04:00It is shocking that a company as large as Anheuser...It is shocking that a company as large as Anheuser Busch could launch a product like this without having the faintest idea of what the product actually is. I have to admit, I, like Wayne, though World Select and Bud Select were one in the same.Tim Hylandhttps://www.blogger.com/profile/04926866675118310038noreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-56876366559893792062007-03-22T11:46:00.001-04:002007-03-22T11:46:00.001-04:00I thought Anheiser was decent but it did taste lik...I thought Anheiser was decent but it did taste like Heineken. Bud Select was also aimed at low-carb, as well. (This is what the barkeep at my local watering hole told me when it was pitched to her.)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-80334024660855842902007-03-22T08:24:00.000-04:002007-03-22T08:24:00.000-04:00Wayne,Different beer: you're thinking of Anheuser ...Wayne,<BR/>Different beer: you're thinking of Anheuser World Select, which was indeed aimed right at Heineken. I was still seeing it a year ago, but haven't seen it recently.<BR/><BR/>Obviously someone at A-B has a thing for the word "select." Bud Select is a sub-100 calories light beer. I was told by folks at A-B that it's a light beer for the more serious drinker, as opposed to Bud Light, which is for parties. I think. Like Ad Age said...kinda vague positioning.Lew Brysonhttps://www.blogger.com/profile/04084380741402026573noreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-4887113215490610892007-03-22T08:18:00.000-04:002007-03-22T08:18:00.000-04:00A friend of mine works in A-B distribution/sales i...A friend of mine works in A-B distribution/sales in Atlanta so I had exposure to Bud Select before it went public a few years ago. The premise was to compete with Heineken, which is viewed as the Goliath of green bottled beer. <BR/><BR/>Bud challenged all it brewers worldwide to formulate a competitor for a bud green bottle. I do not know which brewer won the competition. Bud Select hit shelves in a green bottle a couple years later. I remember tasting it just before going to market and thinking "It's not skunky enough for the Heineken crowd."<BR/><BR/>After about 2 years and little to no traction A-B switched to a brown bottle and changed the branding a bit. I had the dis-pleasure of having a Select bottle a few months ago. There is no way the brown bottle Select is the same brew as the green bottled Select. No way. It tastes more like Bud or Michelob than a Heiny.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7315262155858800734.post-69816302106628081402007-03-22T07:25:00.000-04:002007-03-22T07:25:00.000-04:00Miller Clear, jeez, I musta missed that one...Shoo...Miller Clear, jeez, I musta missed that one...<BR/><BR/>Shoot I bought a couple of cases of Pepsi Clear many years ago (for like $2 for 24) and they tasted pretty good with Bicardi.<BR/><BR/>I'll have to look in my garage to see if I still have any Pepsi Clear or Blue, I wonder if there's a market for it on e-bay (like new Coke)...while I'm at it I should dust off that bottle of Aspen that Patrick Wayne pitched decades ago. You think its any good...? ;)Anonymousnoreply@blogger.com